GYMPIRE

GYMPIRE

Modern fitness space built for strength, discipline, and transformation.

Modern fitness space built for strength, discipline, and transformation.

Brand Identity Design

Brand Identity Design

Brand Identity Design

Logo Design

Logo Design

Logo Design

Branding

Branding

Branding

About the project

About the project

About the project

Problem

Generic gym brands fail to stand out

Many gyms rely on loud visuals or copy-paste identities that lack clarity and purpose. Without a strong visual system, even a great fitness space can feel forgettable, inconsistent, and disconnected from its audience.

Solution

A bold, disciplined brand identity built for performance

For Gympire, we crafted a confident and modern, minimal brand system that reflects strength, focus, and momentum. From a powerful logo to a refined color palette, typography, and visual style, every element works together to communicate energy, discipline, and ambition—creating a brand that feels strong, recognizable, and built to inspire action.

Client

Gym

Client

Gym

Client

Gym

Stack

Logo Design Brand Identity Design Brand Guidelines Illustration Photoshop

Stack

Logo Design Brand Identity Design Brand Guidelines Illustration Photoshop

Stack

Logo Design Brand Identity Design Brand Guidelines Illustration Photoshop

Timeline

4 Weeks

Timeline

4 Weeks

Timeline

4 Weeks

Year

2025

Year

2025

Year

2025

Clients
Review.

Clients
Review.

Manish Subedi

Founder (Gympire)

I wanted a logo that combined the letters M and Y while representing the strength and energy of a gym brand. Route Studio understood the vision perfectly and delivered a powerful logo for Gympire that exceeded my expectations. I was extremely happy with the creativity, clarity, and overall brand direction.

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